Cityzen Yoga Studio, located in the centre of Bristol, sought our expertise in naming and branding. Our task was to create an identity and a name that stood out in the diverse yoga community, especially as the only Bikram studio in Bristol.
The result, "Cityzen," highlights that the studio is in the centre of Bristol and combines with zen – the Japanese word for meditation. The brand reflects the studio's commitment to providing a serene yoga experience.
Our design choices, from a timeless sans-serif font to a muted green palette, maintain a balance between strength and tranquillity.